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Compass Pursuit
Remarketing Program
The Compass Pursuit Program provides your dealership with a second opportunity to sell your sales and service Customers a vehicle service contract.
Overview
Gives your dealership a second chance to market a service contract to your sales and service Customers.
This is your dealership’s program and allows your dealership to beat the third-party companies that today are using purchased data to sell your Customers service contracts by mail phone.
Drives traffic back to your dealership and generates increased Customer loyalty
and retention.
Leverage this intelligent, proven, data-driven marketing system by delivering the right message, to the right Customer, at the right time using your dealership’s name, logo,
and brand.
Powered by APC with over 15 years of experience in the industry and used by many of the nation’s largest Dealer groups.
Results
50% of these additional sales typically come from Customers who call or walk in and buy from your F&I office.
50% of these additional sales typically come from Customers who call the Coverage Center Powered by APC and buy over the phone from F&I professionals.
Your dealership will earn its regular F&I profit from “Walk-In” sales and keep all the revenue.
“Call-in” sales pay for the program marketing costs and pay your dealership $200, as well.
Pick up service retention and additional parts and service revenue from claims over the life of the additional contracts sold.
Details
Service contracts are offered with 0% payment plans and payment terms. APC handles the Customer service to maintain high CSI.
Authorized DMS connectivity. Certified with CDK Global and Reynolds & Reynolds. Complies with consumer privacy, insurance, and telemarketing regulations.
There is
No Cost
to your dealership to use this program. All set up costs, postage, data acquisition costs, and mail costs are covered
by APC.